The course covers the preparatory, marketing, regulatory and legal requirements for arranging and implementing an international equity offering. Participants will receive practical and detailed guidance on all stages of the process.
An international equity offering is discussed from a company’s point of view as well as from the perspective of the investment bank responsible for the flotation. A decision on whether to bypass a company’s local market is considered along with the prospect of combining a domestic public offer with an international private placing or, for larger companies, planning simultaneous public offers in several countries.
Particular attention is paid to the formulation of the investment case underpinning the attractions of a proposed flotation and to the subsequent marketing, bookbuilding and pricing of the shares to be offered.